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London gets ready for Whyte & Mackay Twitter and GPS safari

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London gets ready for Whyte & Mackay Twitter and GPS safari

Postby craig-mcgill » Tue Mar 31, 2009 12:23 pm

This could be a tasting with a difference...

http://pitch.pe/7564

London gets ready for Whyte & Mackay Twitter and GPS safari hunt with Google Latitude on April 3

Whyte and Mackay is bringing the popular social media, Twitter and Google Latitude 'Whyte and Mackay Safari Hunt' to London, given explorers the chance to hunt down bottles of quality whisky if they can find the Whyte & Mackay lions in bars and pubs.

The Whyte & Mackay lions - the globally famous two red lions - will be hiding in London bars, moving from bar to bar until they are caught. The lions can be found by following clues on Twitter (http://www.twitter.com/whytemackayhunt) and Google Latitude.

The first four people to 'catch' the lions will receive bottles of whisky - including a 19-year-old bottle - while those who find the lions later will have drinks bought for them or another present awarded.
craig-mcgill
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