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New Product Survey

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New Product Survey

Postby dslawe » Tue Dec 13, 2011 2:55 am

I am currently in business school (New York University - Stern) working toward an MBA. This semester I'm taking a New Product Marketing class and (being scotch lovers) my team and I came up with a hypothetical new product that is intended to enhance the scotch-drinking experience. We created a survey (link below) to understand people's scotch-drinking preferences and also to test the feasibility of our hypothetical new product. If you have about 15 minutes and would like to give your opinion I would be very appreciative:

http://nyustern.qualtrics.com/SE/?SID=S ... 0DE2fLgD52

Thank you,
Dan
dslawe
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Re: New Product Survey

Postby mooseling1 » Fri Dec 21, 2012 12:08 am

I am doing some market research into the scotch market and I was wondering if you have the results from yours available anywhere? I would greatly appreciate it if you could help out at all :)
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Re: New Product Survey

Postby AmandaWhaymand » Fri Dec 21, 2012 11:19 am

Hi Mooseling,

Can you email your request to office@whiskymag.com and we'll get back to you as soon as we can. It may well be after the Christmas period now though.

Many thanks,
The Whisky Mag Team
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