Re: Enjoying Malt Whiskey by Par Caldenby
by Par » Thu May 15, 2008 3:22 pm
Thanks Eelbrook, Di Blasi (Jonathan?), IWC and others;
It is always nice to get some confirmation that a lot of work has produced some pleasing results/reactions. Very comforting.
And I do have to confirm that it is not always easy to get hold of information outside the general trodden path of marketing - from some quarters in particular - but there are those that are most helpful indeed. Notably the independent distilleries and small groups (including Wm Grants, as they have few distilleries in their group!).
The photo of the scantily clad angeline is however a download courtesy of West Coast Whisky and Bruichladdich. Wish I had taken the pic myself, but no. Most of the others are my own, or my wife's, though.
About the distillery "house style", this is of course not easily detailed, for all distilleries. But it can be helpful, as there will always be bottlings from any individual distillery, where there may not be any tasting notes available (not counting the marketing department's drible on the labels etc). It can then be helpful as an indication of what might be expected to turn up out of the bottle. And one should never be afraid of telling the story as it is; although there have been a few very negative comments when this has been done (most notably from the CEO of a proliferous whisky specialist franchise). Most folks accept that one is entitled to one's opinion though, even when it doesn't go in their favour.
Part time lawyer? Not quite... But when there is an interest, time can be found! I was helped by the fact that my profession has enabled me both to organise plentiful information and to write fast and quite correctly. That, and my Year 11 teacher in "Business Studies" at Nelson Bay High School in Australia, 1988...which is where I actually learned to type rather well, as an exchange student! No, the time it has taken to write the book was not insignificant. But a lot of the information had been gathering up over more than a decade before I begun, so it was more a matter of organising what I had and then to identify and fill the gaps, where possible, creating some new contacts along the way. But I would not quit my day job; to put it in plain text, I'm happy to avoid a loss from this venture, at some point...
Any further thoughts on the EMW and info on things whisky are of course very welcome.
Slà inthe! / Pär