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Famous Grouse Black

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Famous Grouse Black

Postby WhiskyBrat » Mon Aug 20, 2007 4:45 pm

EDRINGTON, the privately owned Scotch whisky group, is trialling a new version of its iconic Famous Grouse brand in a bid to take on the popularity of the Islay malts.

More http://business.scotsman.com/agriculture.cfm?id=1311352007
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Postby hpulley » Mon Aug 20, 2007 5:19 pm

What about Black Bottle, Islay Mist and Islay Hallmark? Hasn't this been done already???

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Postby Leither » Mon Aug 20, 2007 5:21 pm

Yip, I read that article earlier - a sensible brand extension plan from Edrington and, dare I say it, about time too. Also makes sense to launch in Scandinavia, as per the likes of Smokehead.

They're obviously trying to pinch market share from Black Bottle etc and jump on the Islay band wagon - if you can't beat 'em join em!

And by buying Grouse it all helps with charity!
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Postby malthead » Tue Aug 21, 2007 6:57 pm

It wasn't that long ago that they sold Black Bottle (any coincidence in choosing the name black I wonder?) so they know what the market share is like?

Would be interesting to see where they are getting there Islay malt from - or will they be adding in peated malts from elsewhere as well?
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Postby killerwhale » Wed Aug 22, 2007 7:42 am

I like FG blend and the 12 yr. old.... wish I could try it here.... :(
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Postby Peatlover » Sat Aug 25, 2007 6:43 pm

And I LOVE the Black Bottle - wish we could get that here, too!! :cry:
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Postby Di Blasi » Sun Aug 26, 2007 2:18 am

This Black Grouse is very good! I got to taste it in a tasting we hosted with Martin Markvardsen of Edrington here in Bergen back in May. I'm glad to hear it will make it here then! A very good whisky.
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Postby WhiskyBrat » Mon Aug 27, 2007 11:36 am

The Islay begins with B and it's not Bowmore. No more clues.
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Postby les taylor » Mon Aug 27, 2007 12:01 pm

WhiskyBrat wrote:The Islay begins with B and it's not Bowmore. No more clues.


Bunnahabin?
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Postby Mr Fjeld » Mon Aug 27, 2007 12:10 pm

Bruichladdich? Bardbeg?
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Postby hpulley » Mon Aug 27, 2007 12:33 pm

Odd if they want peaty Islay as none of the B's are usually that peaty, unless they're using a peated run of Bunnahabhain.

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Postby les taylor » Mon Aug 27, 2007 3:14 pm

Mr Fjeld wrote:Bruichladdich? Bardbeg?


Blagavulin? Blaphroiag? Bcaol Ila? Bkilchoman? Bport Ellen?

:)
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Postby Mr Fjeld » Mon Aug 27, 2007 5:49 pm

les taylor wrote:
Mr Fjeld wrote:Bruichladdich? Bardbeg?


Blagavulin?
:)

Now that would be a cool name for a band :D
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Postby WhiskyBrat » Mon Aug 27, 2007 7:16 pm

The phenol levels are sitting at just under 40ppm so it is fairly peated out but not smokebeltch.
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Postby Deactivated Member » Mon Aug 27, 2007 8:37 pm

Mr Fjeld wrote:
les taylor wrote:
Mr Fjeld wrote:Bruichladdich? Bardbeg?


Blagavulin?
:)

Now that would be a cool name for a band :D


Bleggaevulin?
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Postby Reggaeblues » Mon Aug 27, 2007 11:35 pm

Mr TH, you are an honourary Rastaman!!

Bleggaevulin! Love it!

Tha Blag was my first major whisky love, but when the term "Bleggae" was coined by my friend Fuzzbee Morse, whilst listening to my reggae take on "the wind cries mary", we were in fact drinking Macallan - a 56.1% single cask purshased to celebate my daughter's birth, and an exceptional dram, if i might get misty-eyed and nostalgic for a wee moment...

...none of which has anything to do with the Black Grouse under discussion.

but who cares...

Bleggaevulin! I'm gonna pour meself the last dram of Blegg 16 that i currently have. I swear I'll wake up tomorrow with this big grin still on my face!
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Postby Deactivated Member » Tue Aug 28, 2007 12:32 am

Reggaeblues wrote:Mr TH, you are an honourary Rastaman!!


You honor me! Now if only I could grow the 'locks--I'm almost as challenged there as you. And not that I actually would, just wish I could!
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Postby Reggaeblues » Tue Aug 28, 2007 11:09 am

I'm not "follically challenged"! I'm "aerodynamically advantaged!" I swear the "chrome dome" gives at least 0.5 mph extra in EWM(everyday walking mode)

As I sing most nights:

"Whether you're dreadlocks or you're bald
Let the good times roll..."
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Postby les taylor » Tue Aug 28, 2007 11:38 am

Reggaeblues wrote:I'm not "follically challenged"! I'm "aerodynamically advantaged!" I swear the "chrome dome" gives at least 0.5 mph extra in EWM(everyday walking mode)

As I sing most nights:

"Whether you're dreadlocks or you're bald
Let the good times roll..."


I've got RB's Cd he is definetly aerodynamically advantaged! :lol:
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Postby Reggaeblues » Tue Aug 28, 2007 4:43 pm

How kind of you Les! My God, this thread is all about ME...How to get back on topic and save myself this complimentary embarrassment??

Weeelll,here goes! On sunday I was getting customary "born the wrong colour" conversation from a well meaning fan...I told him I get it a lot, e.g."Anyone toldya yer a white w*g?"(I'm not joking!) One time I was touring with the "Black theatre Coop". At a "blues" party one night, 20 stories up in tottenham, in a dark room full of skanking bodies, loud reggae bass and ganja smoke, the BTC secretary introduces me to a friend: "This is Tim - he's our token white!"

"Token White? Good name for a band!" this bloke replied.

Wot? Better than "Famous Grouse Black??"

I' ll certainly be looking out for it (the bottle, not the band!)
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Postby Mark » Tue Aug 28, 2007 11:49 pm

The article in the Scotsman says "Black Grouse delivers an Islay flavour in a format most consumers can afford".

It will be interesting how affordable the Black Grouse will be. As you can already get the likes of Black Bottle for around £10

Mark
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Postby WhiskyBrat » Thu Sep 13, 2007 11:41 am

Tamdu, Macallan and Bunnahabhain
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Postby Leither » Thu Sep 13, 2007 12:31 pm

WhiskyBrat wrote:Tamdu, Macallan and Bunnahabhain


Cheers WB - do you know this for a fact (insider knowledge) or just guessing?

I'd go along with Tamdhu and I daresay some Macallan (no Glenturret?) but would suspect Bunnahabhain (unless heavily peated Bunny?) as all the blurb is pointing towards a 'heavily-peated blend'.
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Postby WhiskyBrat » Thu Sep 13, 2007 12:43 pm

Was told that's what was going into it so it's not 100% fact but he/she has rarely been wrong before.

Also Edrington (nee Highland) used to run said distillery and will still have warehoused stock.

You can listen to Helen Potter from Edrington talking about it here http://www.whiskycast.com/files/WhiskyCast_20070826.mp3

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Re: Famous Grouse Black

Postby Gov » Sat Apr 26, 2008 8:48 pm

Any word on whether or not the US will be getting this whisky? I would love to try it!
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Related whiskies : Famous Grouse , The Famous Grouse

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