Young consumers are seeking innovative ways to drink alcohol. Andy Knott reports on how Diageo is promoting its super premium blends
For you, is it complete when neat? Alternatively, does a cube or two of ice suffice? Or does a dash of H20 steal the show?
With the exception of the cocktail and long, mixed drink, the parameters for revealing a whisky in its truest light haven’t stretched much beyond straight up, on the rocks, or ...
Whisky Trends
from Issue 42 published on 3/9/2004