Blending is about combining ingredients that stand the test of time,Rob Allanson finds out more
They say it’s a little like conducting a symphony orchestra, when it all comes together you can be swept off your feet.
The art of the blender has always been a fascinating one, how you keep some of the world’s most recognisable brands tasting the same time after time.
With a blend consisting of a...
By Rob Allanson
from Issue 59 published on 11/10/2006
What makes a great blend,and why do the biggest brands command such loyalty? Ian Buxton reports
I can buy blended Scotch whisky at Tesco for £6.86. It’s called Horseman. A full 70cl bottle and the proper 40% ABV strength it carries the claim ‘Distilled, Blended & Bottled in Scotland.’ That means it’s at least three years old and contains some single malt whisky. The name of the proud producer ...
By Ian Buxton
from Issue 51 published on 07/10/2005
Teacher’s is celebrating its 175th birthday with a new owner. And the brand’s still bullish
With 175 years of history behind you, you might be excused for looking back.
It would be entirely understandable if you wanted to concentrate on past glories and emphasise the long tradition and heritage of your firm.
And when that firm truly does have a proud and important part in the history of ...
By Dominic Roskrow
from Issue 51 published on 07/10/2005
