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Issue 100 - September Sun

Whisky Magazine Issue 100
December 2011

 

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September Sun

Joe Bates finds that rising sales boasts morale in Cannes.

The duty-free industry's annual get-together was held a month earlier than usual this year. President Sarkozy's decision to host the G-20 meeting in Cannes in November dislodged the Tax Free World Association (TFWA) World Exhibition from its traditional October slot. There were of course some initial grumbles from the trade about organising the show so soon after the long European summer holidays, but once underway the fantastic September weather lifted everybody's spirits.

And it wasn't just the Riviera sun making exhibitors and buyers smile. The £24.7 billion global duty free trade is in remarkably good shape considering the Eurozone economic crisis, which is currently ravaging the industry's biggest market. Wealthy travellers from mainland China, India, Russia and Latin America are helping to keep tills ringing. The sums some of these customers are spending can be huge; in August, for instance, the last bottle of The Dalmore 62 Years Old was sold at Singapore Changi airport for £125,000, making it the most expensive bottle of whisky ever sold.

The Macallan's owners The Edrington Group are certainly hoping to replicate that kind of success with the latest addition to the Lalique Six Pillars Collection.

The Macallan in Lalique Curiously Small Stills decanter was unveiled during Cannes at a press launch in the Majestic Hotel, which attended by The Macallan's director of fine & rare whiskies David Cox and Lalique president Silvio Denz.

Lucky journalists were allowed to t...

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