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Issue 111 - Treasure Store

Whisky Magazine Issue 111
April 2013

 

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Treasure Store

New Le Clos store enhances Dubai airport's fine spirits reputation.

This month's column lands at Dubai airport, one of the world's fastest growing aviation hubs and the second largest duty-free operation in the world after Seoul Incheon airport. Gold, fragrances and
blended Scotch whisky have traditionally been the big money spinners here, but in recent years fine
French wine and single malts have been climbing up the sales rankings. This huge airport's growing
reputation as a superb place to buy luxury wines and spirits is largely down to one company: Le Clos. Owned by one of the Gulf's biggest alcohol distributors (MMI), Le Clos opened two small stores in Terminal 3 back in 2008.

These two outlets quickly won praise for their excellent range and customer service from industry critics and the wider travelling public alike. Le Clos has now cut the ribbon on a
much larger flagship shop in Concourse A, a new part of Terminal 3 dedicated to passengers flying on the A380 superjumbo.

The new store certainly looks impressive; the entrance has been created from a six-metre tall whisky still. A massive wine wall dominates the shop interior, while interactive multimedia displays, a tasting area and a bottle-engraving service also jockey for attention. As for the whisky offer, it certainly puts new meaning into the phrase ‘high-end'.

For instance, it showcases some very rare The Macallan expressions, which were purchased from a private collection last year. They include the 1981 Royal Wedding bottling (AED28,000/£5,067), the Silver Jubilee Mag...

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