Whisky Magazine Issue 112
This article is 16 months old and some information provided may be time sensitive. Please check all details of events, tours, opening times and other information before travelling or making arrangements.
Copyright Whisky Magazine © 1999-2014. All rights reserved. To use or reproduce part or all of this article please contact us for details of how you can do so legally.
We find out more about launches at the recent Asia Pacific exhibition
Asia is hogging the attention of the duty-free industry to such an extent these days that many new whiskies are now routinely being launched there first before anywhere else. With that in mind I thought it might be fun to take a look at some of the new whiskies that were unveiled at the recent TFWA Asia Pacific exhibition in Singapore.
Before we get on to that, however, I wanted to mention one of Richard Branson's latest crazy ideas. Granted, launching a limited-edition whisky to mark the start of a new airline isn't as out there as Branson's plans found a space tourism agency, but giving away all 200 bottles to passengers on the first flight from London to Edinburgh was a little nuts. The whisky in question was Dewar's House 17 Years Old. It came in a 50cl bottle signed by master blender Stephanie Macleod and featured a clever label mocked up to look like a baggage ticket from the inaugural flight.
Anyway, let's move on to those Singapore-launched whiskies: drams, which travelling punters can actually buy, and which won't cost customers a small fortune. Old Pulteney unveiled a new trio of modestly priced travel-retail exclusive whiskies, which are named after three lighthouses located near the brand's remote Wick-based distillery.
What Asian travellers will make of obscure names such as Noss Head (£39.99), Duncansby Head (£44.99) or Pentland Skerries (£54.99) is a moot point, but given the fine pedigree of previous Old Pulteney releases, demand for these whiskies is li...