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Issue 129 - What's Your Flavour

Whisky Magazine Issue 129
July 2015


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What's Your Flavour

From vanilla to hazelnuts, the choice is varied

Flavoured US whiskey is just about the hottest ticket in town at present. Outside the States, that bandwagon has yet to really roll into travel retail, but that hasn't stopped Beam Suntory launching something rather different in airports this summer.

Jim Beam Kentucky Dram is a 40 per cent ABV Kentucky Straight Bourbon blended with a touch of peated Scotch. Where the Scotch comes from isn't specified, but it's a safe bet it hails from one of Beam's own Islay brands such as Laphroaig or the gentler Bowmore.

Priced at around £35 per one litre bottle, this curious hybrid complete with gift tin, tells the story of T. Jeremiah Beam who took on the family business in 1943 and travelled the world, bringing a taste of home to American forces stationed abroad.

The limited edition release with its mix of vanilla, smoke and oak notes certainly seems intriguing if you wish to try something genuinely different. Innovation is undoubtedly in the air, and not just in the Bourbon business.

Recently, Dublin airport was the launchpad for Tullamore D. E. W. Cider Cask, a travel exclusive and the world's first Irish whiskey finished in cider casks. The production process is unusual in that it is seasonal, made only between September and November after the Irish apple harvest.

Three months maturation in cider casks give the whiskey time to soak up the tart, apple flavours. Oak and creamy malt notes balance out the flavour suggesting great things to come from Tullamore D. E. W.

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