Whisky Magazine Issue 129
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In the whisky auction world, flipping is the activity of buying rare bottles to auction them quickly for profit. Whilst many readers will already be skilled practitioners of flipping, many whisky drinkers and producers find this dispiriting. A number of factors are involved in making flipping successful, such as acquiring and selling the retail bottles without too much expense (travel costs, postage, etc.) and selling in a market not oversupplied with the same release. Typically, obvious targets for flipping can appear in great numbers and drag down the price over the first few months, although many will outgrow this over the longer term.
The Ardbeg Perpetuum Bicentenary Committee Release reached £490 in April at Whisky-Online Auctions, but when 19 bottles were sold in Scotch Whisky Auction's 49th auction, they clustered around £270 – £310. 30 bottles appeared a month later and made £240 – £250 whilst McTear's, Glasgow sold one for £180 in late April. Highland Park Odin similarly sold out quickly. After costing £180 originally, both Whisky Auctioneer and Whisky-Online Auctions posted prices of £380. Scotch Whisky Auctions sold 51 bottles throughout their 48th – 50th auctions, though bidding peaked at £360 in April, £350 in May, and £250 in June. Clearly, it pays to get in quick.
May was a hectic month of live auctions. Taylor's, Montrose kicked off in style with £1,600 for The Macallan 25 Years Old Anniversary Malt distilled in 1965. The ...