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Issue 136 - Whisky Experience Festival

Whisky Magazine Issue 136
June 2016


This article is 24 months old and some information provided may be time sensitive. Please check all details of events, tours, opening times and other information before travelling or making arrangements.

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Whisky Experience Festival

World Duty Free showcases exclusive whiskies

World Duty Free's (WDF) Whisky Experience festival gets bigger and more popular each year. This year the three month promotion runs from March to the end of May at 21 UK airports and includes big hub of airports such as London Heathrow, Gatwick, Manchester and Edinburgh. WDF estimates some 21 million travellers will be exposed to this celebration of whisky, which has featured in-store tastings, whisky cocktail and food and whisky pairings.

The focus of this year's Whisky Experience has been on the ever-widening range of Travel Retail exclusive whiskies WDF stocks (over 100 in some of the larger stores). These exclusives, which are often no age statement releases, often divide opinion in terms of their quality, so I was happy to attend a special WDF press whisky brunch in London in March where a selection of some of the newest exclusives to reach the
Travel Retail shelves were showcased to journalists. Most of them were priced well under £100, which was very refreshing.

Norwegian food and whisky expert Signe Johansen hosted this fun event. She also developed a superb whisky inspired menu, which featured great dishes such as chapel and swan smoked salmon (made with The Ardmore Tradition), maple and whisky pancakes (made with Port Charlotte 2007), and apple sorbet (made with The Singleton Glendullan Classic).

Three new whiskies were then tasted, the first of which was the affordably priced The Singleton Glendullan Classic, which will set you back £39.99 for a one litre bot...

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