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Issue 47 - Abalance of quality and price

Whisky Magazine Issue 47
April 2005

 

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Abalance of quality and price

Inverallan Scotch Malt Whisky is using the Internet to promote whisky and Scottish water across the world. Eluned Price reports

If you don't happen to live in God's own country – and few of us do – the chances of being able to taste the best Scottish malt whisky as it should taste will be slim. If you take your whisky neat that's different, but the water that you add – even just a splash – can adulterate the purity and balance of the whisky.

Now, Inverallan Scotch malt whisky is offering the cognoscenti the authentic Scottish taste experience by accompanying every bottle in its range of Pure Malts range and speciality single malts with a litre of the best mineral water to be found in Scotland. Based in Alva, in the heart of Scotland, Inverallan supplies its whiskies through its website direct to whisky-lovers all over the world.

“We wanted to make the highest quality pure malts available to people abroad,” says Inverallan's founder Paddy Goodman.

“And for them to experience the apogee of tasting whisky in Scotland, it was vital that we supply our ‘home-grown' water as well. It's like wine: the right grapes need the right soil.”

Paddy's long years of experience in the whisky business are matched by those of his associate, Leonard Russell, who runs the biggest independent blending and bottling company in Scotland and is owner of the Glengoyne distillery. Together they constitute a formidable team and have the pick of all of Scotland's finest whiskies for their own blends.

This means that for Inverallan's 12 Year Old Pure Malt, Paddy and Leonard will choose from a different palett...

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