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Issue 76 - Polaroid moments

Whisky Magazine Issue 76
November 2008

 

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Polaroid moments

The Macallan has unveiled an ambitious £1.3 million limited edition bottling produced in association with world famous, Scots born photographer Rankin.

Returning to his homeland, Paisley-born Rankin, best known for his fashion photography and portraits of everyone from The Queen to Madonna, was invited to The Macallan's Speyside estate to interpret the iconic whisky brand through his camera lens.

The result is a series of 1,000 stunning black and white images, captured on Polaroid film. Each limited edition bottle of rare 30 Years Old Macallan Fine Oak single malt displays a bespoke label featuring one of the Rankin images, accompanied by the original Polaroid.

This collection of 1,000 unique, individual works of art is a world first and will be sold by luxury retailers worldwide.

Ken Grier, director of malts, The Edrington Group, said: “Our partnership with Rankin really is something different and daring for the Scotch whisky sector due to the range of images that will be featured on the bottle labels and we believe that there will be huge demand from consumers wanting to own a Masters of Photography bottle” The unique bottle comes presented in a black leather box, lined with velvet and containing an original Rankin Polaroid.

Each bottle will have an individually printed label which matches the specific Polaroid contained within the box and a booklet of authenticity signed by Rankin.

The array of images captured by Rankin is breathtaking, depicting a range of loca...

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