Glenfiddich ambassador raises thousands for charity in Race to Dufftown

Glenfiddich ambassador raises thousands for charity in Race to Dufftown

Glenfiddich's Scotland brand ambassador Mark Thomson and 11 others completed a run from Braemar to Dufftown in aid of environmental charity Protect Our Winters

News | 10 Aug 2023

  • Share to:

Glenfiddich's Scotland brand ambassador Mark Thomson and a group of hospitality industry colleagues have raised more than £3,000 for charity on a 90-kilometre trek through the Scottish countryside.

 

Thomson, who was named Scotch Brand Ambassador of the Year in the 2023 Icons of Whisky competition, led the 12-strong team of runners on the route from Braemar to Dufftown, which was inspired by a journey taken by William Grant in 1885 before he built the Glenfiddich Distillery. The route, covered over two days, saw the team set out from Braemar and cross two munros before reaching the finish line at Glenfiddich.

 

The group raised a total of £3,135 for event partner Protect Our Winters, an environmental charity which supports people who are passionate about the outdoors to become effective climate advocates. Every donation has been match-funded by William Grant & Sons and Le Deli Robuchon London.

Mark Thomson (bottom left) and fellow runners on the Race to Dufftown. Credit: William Grant & Sons

Speaking before the race in July, Thomson said: “This adventure will create a lasting impression on the entrants, bringing together all the vales Glenfiddich and Protect Our Winters share, as well as promoting health and wellbeing within the industry. The love of the outdoors, challenge of the landscape and the luxury destination of the distillery creates a memorable occasion for all."

 

Thomson documented the journey on his Instagram account @singlemaltmark

Magazine Archive

From the archive

Select an issue

Subscribe Now

Subscriptions for
Whisky Magazine are available
in print, digital or as a
complete package

The Benefits

8 print editions a year

Enjoy the convenience of home delivery

Full access to every digital edition via desktop, iOS or Android device

Latest Issue Subscribe Now

The Whisky Encyclopedia - Coming Soon 2024

Discover the world of whisky with our comprehensive encyclopedia
Featuring companies, distilleries, brands, glossaries, and cocktails

Join The Community

Sign up to the Whisky Magazine
newsletter letter and get access to the latest
in all things whisky

paragraph publishing ltd.   Copyright © 2024 all rights reserved.   Website by Acora One