The Macallan has partnered with Bentley Motors to reveal the prototype for The Macallan Horizon, a limited edition single malt whisky.
Coming in 2023, The Macallan Horizon is said to fuse traditional craftsmanship and innovative materials, incorporating six unique upcycled, repurposed or ethically sourced materials which are integral to the collaboration.
Among these include recycled copper from the disused small spirit stills from The Macallan’s former distillery, recyclable glass and carbon neutral leather sourced locally (and used in the recently released Bentley Mulliner grand tourer) and recovered aluminium from Bentley’s manufacturing process.
Jaume Ferras, Global Creative Director for The Macallan, comments: “Taking inspiration from the automotive industry, we are showcasing our creative vision and concept development of The Macallan Horizon, which is among the most unique projects we have embarked on in our almost 200-year history. Our collaboration with Bentley Motors and the knowledge exchange we have undertaken as a result has inspired us to see things very differently. In the spirits world, everything is upright, such as our stills and our bottles. When we looked at the horizontal direction pursued by Bentley Motors as part of the automotive industry, it made us consider if and how we could adapt this format for whisky, which ultimately requires to be poured.”
“I am incredibly proud of the beautiful design we have created together for The Macallan Horizon and the unique materials we are incorporating. It simply would not be possible without the incomparable craftsmanship and creativity for which The Macallan and Bentley Motors are renowned and is the embodiment of the uncompromised excellence pursued by The Macallan since 1824.”
The Macallan and Bentley Motors begun their partnership in July 2021, with both brands committing to sharing their learnings in each of their respective industries.
Bentley’s Product and Lifestyle Design Manager, Chris Cooke, comments: “Our prototype for The Macallan Horizon is truly pioneering in both its design and use of materials. It’s a fusion of the sharply defined yet curvaceous Bentley design DNA, The Macallan’s innovation and recycled materials from both iconic British brands. The form of the design has allowed us to almost treat light as another material in itself, and the interplay between light and the wood, aluminium and copper materials is extraordinary. In being both an object of beauty in itself and demonstrating such innovation, it’s a representation of what’s coming next from our partnership.”
More information regarding pricing and availability of The Macallan Horizon will be announced closer to the release, on both The Macallan’s and Bentley’s website.
Coming in 2023, The Macallan Horizon is said to fuse traditional craftsmanship and innovative materials, incorporating six unique upcycled, repurposed or ethically sourced materials which are integral to the collaboration.
Among these include recycled copper from the disused small spirit stills from The Macallan’s former distillery, recyclable glass and carbon neutral leather sourced locally (and used in the recently released Bentley Mulliner grand tourer) and recovered aluminium from Bentley’s manufacturing process.
Jaume Ferras, Global Creative Director for The Macallan, comments: “Taking inspiration from the automotive industry, we are showcasing our creative vision and concept development of The Macallan Horizon, which is among the most unique projects we have embarked on in our almost 200-year history. Our collaboration with Bentley Motors and the knowledge exchange we have undertaken as a result has inspired us to see things very differently. In the spirits world, everything is upright, such as our stills and our bottles. When we looked at the horizontal direction pursued by Bentley Motors as part of the automotive industry, it made us consider if and how we could adapt this format for whisky, which ultimately requires to be poured.”
“I am incredibly proud of the beautiful design we have created together for The Macallan Horizon and the unique materials we are incorporating. It simply would not be possible without the incomparable craftsmanship and creativity for which The Macallan and Bentley Motors are renowned and is the embodiment of the uncompromised excellence pursued by The Macallan since 1824.”
The Macallan and Bentley Motors begun their partnership in July 2021, with both brands committing to sharing their learnings in each of their respective industries.
Bentley’s Product and Lifestyle Design Manager, Chris Cooke, comments: “Our prototype for The Macallan Horizon is truly pioneering in both its design and use of materials. It’s a fusion of the sharply defined yet curvaceous Bentley design DNA, The Macallan’s innovation and recycled materials from both iconic British brands. The form of the design has allowed us to almost treat light as another material in itself, and the interplay between light and the wood, aluminium and copper materials is extraordinary. In being both an object of beauty in itself and demonstrating such innovation, it’s a representation of what’s coming next from our partnership.”
More information regarding pricing and availability of The Macallan Horizon will be announced closer to the release, on both The Macallan’s and Bentley’s website.
